Big Bear City, CA, February 13, 2014 - Last month, Gov. Jerry Brown declared a drought emergency. Now Caltrans is launching an unprecedented conservation campaign on California highways, targeting the state's 24 million drivers. Over 700 electronic highway signs went up this week displaying the message: SERIOUS DROUGHT HELP SAVE WATER The signs will be activated when there … [Read more...] about Historic Drought Requires New Tactics