Big Bear, Ca, February 2, 2012, 12:00pm – An age-old battle will come to Big Bear this weekend, starting Friday Night, with the inaugural XOS Battle of the Sexes: Winterfest in the Village of Big Bear Lake. This battle will be unlike any other that Big Bear has seen, in that it will showcase males vs females in three categories that include: a snowboard rail jam, fashion shows, and DJ battles. According to the Big Bear Lake Resort Association, the purpose of the event is to educate and uplift women through fun, non-competitive events vs. men, to raise awareness of breast cancer, and the value of living an active lifestyle. “We want to give women a comfortable forum where they can showcase their talents without any pressures. Winterfest is designed to give them a chance to playfully participate against the guys in a fun atmosphere,” said XOS Productions Event Producer Marisa Lupo. “The other key piece of Winterfest is to communicate the message about breast cancer, the importance of self examination and early detection, and to provide knowledge to fight the deadly disease.” The two-day event will take place on February 3rd and 4th in the Village at the Bartlett Parking Lot. For more event information visit www.xosproductions.com.